The 'Items to Keep Out of The Landfill' (ITKOOTL) Program began when our Founder faced frustration over her single-use plastic prescription pill bottles. She searched tirelessly for a reuse solution until discovering a humanitarian relief organization that could repurpose them. From there, the program grew, expanding its collection list in various cities thanks to the dedication of volunteers. (Please note: 

Earthub has discontinued pill bottle collections)

While our program isn't the ultimate solution, life often presents unavoidable circumstances where refusal and reduction aren't feasible in daily life. Some items we collect fall into this category, but whenever possible, prioritize the first two 'R's: reduce and reuse. As Anne Marie Bonneau aptly put it, 'We don't need a handful of people doing zero waste perfectly. We need millions of people doing it imperfectly.'